Live Sports and FAST Channels are an amazing mix. An increasing number of broadcasters are making plays for sports rights, according to a new report from Ampere Analysis, levelling the playing field for both incumbents and streaming companies. But that…

FAST Channel Connector fees are the charges imposed by FAST channel playout partners for delivering a channel to each connected TV platform. These fees are excessive and unnecessary, as the cost of delivery is minimal if CDN and SSAI are…

Vizio Ads is smashing it in CTV. The Smart TV maker VIZIO has used its advertising services to help a leading video game company reach consumers who did not see its promotional campaign on traditional television, achieving a total incremental reach of nearly 22% for console owners. Like…

Redbox is up for sale - Chicken Soup for the Soul Entertainment is in “active discussions” for a potential sale as the company wrestles with an increasingly dire financial situation. The company, which owns Crackle and Redbox and a myriad…

Peak TV is over a different Hollywood is on the horizon.

Pluto TV Revenues are estimated to grow dramatically. By 2029, the US will be the only country generating more than $1 billion in FAST revenues. The UK and Canada will be close to $1 billion, with these three countries taking nearly half of the world’s total.…

What is a FAST Channel? - What are the origins of Fast Channels, their significance in the UK advertising market, and why should advertisers explore this new advertising platform? Fast Channels, a revolutionary concept in advertising, have recently gained tremendous…

Streaming giants unite for lobbying clout. Netflix, Warner Bros. Discovery, Disney, and others have formed a new trade group to present a unified front against government regulation. Streaming companies have formed the Streaming Innovation Alliance (SIA), reported Axios. The new trade group should…

Recast sports streamer in administration. Sports streamer Recast hits the buffers after funding talks fail. The Edinburgh-based company, which counted Manchester City and Internazionale among its partners, has called in Interpath as administrators. Alistair McAlinden and Chris Pole of Interpath…

Future of FAST is Specialised. Free ad-supported streaming TV offers consumers an unlimited amount of content and channels. Moreover, it is all available at no cost and this entire model is underpinned by ads. You might ask "Isn't this just…

Start a TV Channel with View TV – If you have ever dreamed of starting your own TV channel, you might think that it is too expensive, complicated, or time-consuming. However, with the help of View TV and kapang, you can create,…

vMVPD vs MVPD - There are a lot of acronyms in the linear and streaming TV worlds. What does MVPD mean? What’s the definition of vMVPD? What about VOD, OTT and CTV? It's a lot of letters with a lot…

Internet radio FAST Channels is a new form of audio broadcasting that uses the Internet as a medium. Internet radio can offer a wide range of content, such as music, talk shows, podcasts, news, sports, and more. Internet radio can also reach a global…

CTV App Stores Growing FAST Channels. The growth of connected TV app stores is increasing the growth of free ad-supported streaming television (FAST) channels.  While the growth of CTV platform app stores will remain constant, the number of FAST channel…

FAST Channel Marketplace is open for businesses to take Free ad-funded Streaming TV to the next level and enable traditional broadcasters to adopt CTV platform and OTT service delivery with little change to their existing business. View TV Marketplace: An…

UK broadcasters develop FREELY digital TV service. The new streaming platform with live from BBC, ITV, Channel 4 and 5 launches next year to take on streaming. FREELY will be built in to smart TVs and allow viewers to watch…

Gracenote launches FAST acceleration programme. Unveiled at IBC in Amsterdam, it promises "better FAST content visibility, consumption and monetization." Gracenote, a unit of Nielsen known for providing entertainment metadata and content IDs, on Tuesday unveiled a new offering to help content companies…

Is TikTok the future of television? Streaming companies like Peacock are learning that Gen Z is perfectly happy watching movies and TV shows in small increments on a mobile phone screen. TikTok has been home to dance challenges, weird food creations,…

Next Wave of Streaming Platforms will have to do what to survive? Niche streaming platform players have and will continue to arrive on the scene. To survive, they will have to think big or the larger platforms could destroy them…

POP and Tiny Pop launch FAST Channels. Narrative Entertainment says it will launch POP and Tiny Pop FAST channels on Samsung+ and Netgem. The FAST channels will go live on Wednesday 13 September and will replace the current POP Kids…

Serie A considers launching streaming service of its own. With the new season underway, Italy’s premier league, Serie A, is at a critical juncture regarding its broadcasting and streaming rights. Current rights expire at the end of the 2023/24 season. With…

Tubi FAST Platform reaches 74 million monthly active users. The free, ad-supported streaming platform, owned by Fox, also reached 1.4 percent of total TV viewing time in August. Tubi, Fox’s free, advertising-supported streaming service, now has more than 74 million…

285 FAST Channels bring reliable cash to Paramount Global as Paramount+ loses billions. We live in a FAST world. At the end of June, there were approximately 1,500 unique free, ad-supported, streaming television channels. The 21st-century version of syndicated cable.…

Channel 4 uses FAST platforms to launch international channels. The UK broadcaster has joined the FAST revolution with the launch of its first ever international channels. These will be with streaming platforms Tubi, Plex and Xumo Play. Two channels – 4…

Aniview, a leading global ad tech and media company, and NEW ID, a pioneering force in technology-based content services in Asia, have united forces in an innovative partnership that promises to reshape the landscape of free ad-supported TV (FAST). Over the past two years, the…

TCL launches a streaming service - The electronics brand TCL has launched a new online streaming service named TCLtv+. It allows its customers in North America access to a wide variety of complimentary entertainment programming. The service is dedicated to…

Connected TV Ad Spending has surged. YouTube CTV spending jumped 31% last quarter, outpacing streamers. The news: Connected TV (CTV) ad spending on YouTube surged far ahead of #streaming competitors last quarter, according to analysis from Tinuiti. Among Tinuiti’s clients, YouTube CTV spending jumped 31% while streaming services…

Content is King, and FAST is annoying it; if you blinked your eyes, you might have missed it. Free ad-supported television (FAST) has transformed from an alternative platform enabling cord-cutters to watch linear television to a complementary platform operating alongside traditional TV. For the uninitiated, FAST…

FAST Sports Channel, one of two new channels from View TV, brings live sports to FAST Platforms whilst empowering sports teams and federations to monetize their loyal audiences using the power of Cloud Production, retaining 100% of ad revenues earned and…

NBCU rolls out FAST channels on Roku as it is placing more of its content on FAST channels. NBCU announced the new FAST linear content from it's Global Distribution library is now available on The Roku Channel. Further channels will…

Rapid Rise of Esports Broadcasting as Esports has exploded from nichehobby to mainstream entertainment. It rivals traditional sports, evidenced by escalating media rights deals now reaching hundreds of millions annually. As the audience expands, digital streaming has become the dominant…

Streaming TV costs higher than cable, as ‘crash’ finally hits, says a new analysis. It follows warnings that a "crash" was on the way - a day that has now arrived. The report says that after price rises by Apple TV+, HBO…

"Streaming Mergers" are inevitable say experts with more likely. A tie-up trend is taking root in the streaming industry. Video on demand providers are scratching around for more subscribers and trying to secure their footing in a crowded market. This…

Disney drove off a cliff and it is the fault of Hollywood-Right? The trouble brewing in the media and entertainment industry has become one of the most interesting—and truly perplexing—business stories in the world. How does everything seem so bad at…

Disney’s ESPN network is going direct-to-consumer, and CEO Bob Iger reaffirmed Wednesday that it’s “not a matter of if, but when,” as the company explores various potential strategic partners. Disney and ESPN made headlines earlier this week when it inked…

BBC faces mass revolt from television viewers who are no longer willing to pay the television licence fee. A record 2.84 million people now insist they are no longer obliged to fork out £159 for the annual charge. This is…

Busting FAST Channels Myth as there is, it seems, an oddly mistaken assumption that the key to wealth and riches is to "stand up a FAST channel". To grab some previously ungrabbed library content and then wait for the dozens…

Pay TV's Crumbling Tower operates like a game of Jenga. Each new disruptor is like pulling another block out of the tower. It’s only a matter of time before the whole tower topples over—unless Pay TV operators pivot before it’s…

Fox promotes cable bundle as better value for live sports and is not ready to give it up just yet. While other media companies tinker with the idea of offering live sports through streaming, Fox thinks its premium content is…

RTL compete with Netflix with "All in One" Streaming Bundle. The new "all-inclusive" platform is promising German subscribers a one-stop-shop for video, live-sports, music, podcasts, audiobooks and digital magazine subscriptions at a time when "everyone is talking about bundling." German…

Streaming Services surpass cable as America's most-watched. They now command a more significant share of viewers than cable, data published by Nielsen show. That means apps like Netflix and other streaming platforms capture 38% of all television viewing, compared with 31% for traditional cable, the data show. In…

AMC Networks sheds subscribers as it reports its second-quarter 2023 earnings on Friday 4th August 2023. It reveals it has lost hundreds of thousands more subscribers across its portfolio of niche streamers. It is also down 17% in U.S. ad…

Collapse in broadcast TV viewing as even older viewers turn to streaming. The UK regulator Ofcom says it has seen a steep decline in mass audience moments. There are fewer numbers tuning into the traditional linear channels. According to today’s…

Pluto TV launches Australia - Pluto TV, Paramount’s free streaming television service, is to launch in Australia from the end of August. Comprising more than 50 free ad-supported TV (FAST) channels, Pluto TV will be sold as a dedicated branded area within Paramount…

ZEASN buys Foxxum and rlaxx TV for an undisclosed fee. As a result, this positions itself as a leading provider of CTV operating systems (OS) and AVOD/FAST products in the market. Furthermore, the combined companies have an installed base of…

Amazon enforce developer policy starting September 1st 2023 - Amazon will soon require international app developers who offer ad-supported streaming video services available to Fire TV users to opt into their in-house ad publishing service or, where unavailable, offer up…

Virgin Media O2 launches suite of FAST channels- Virgin Media O2 has partnered with A+E Networks EMEA, All3Media International, Banijay Rights, Blue Ant Media, Extreme International, Fremantle, Little Dot Studios and Tastemade to produce a selection of FAST channels. They’ll…

Netflix touts AI jobs at $900k amid Hollywood strikes, triggering an angry response from striking Hollywood actors and writers after posting a job advert for an artificial intelligence (AI) expert. The new position would join its Machine Learning Platform team,…

FAST Men: The Evolution Of TV Ad Buying, past and present. New York City, 1996 In a dimly lit room, thick with cigarette smoke, TV ad buyers leaned back in leather chairs, a tumbler of bourbon in one hand and…

Streaming platforms and TV driving economic growth in the UK - Finder.com stated that 9 out of 10 households in the UK used streaming platforms in 2022. Furthermore, 58% of most households in the United Kingdom have at least one streaming…

YouTube TV is to offer NFL Sunday Ticket-Max bundle after teaming up with Google and Warner Bros. Discovery. They plan to introduce a YouTube TV off that bundles NFL Sunday Ticket and Max SVOD service. Philipp Schindler, SVP and CBO…

OTT is the rising star for Cable Television Companies and Local Sports Leagues. The broadcasting domain is being transformed by over-the-top technologies, and the sports broadcast doesn’t stand aside. OTT video streaming technologies have influenced traditional sportscasts and viewing experiences.…

Fubo challenges FCC proposal for streaming services reclassification under MVPD term as executives from Fubo met with Federal Communications Commission (FCC) officials. The sports-centric streaming service expressed concern over a proposal to reclassify streaming cable TV replacements. This is due…

Sky Subscribers To Get Lionsgate+ For Free as Sky announced a new partnership with Lionsgate+, the international premium streaming service from STARZ. This will give subscribers more stuff to watch, at no extra cost. This collaboration is set to provide…

Spotify raises premium subscription price for millions for the first time on its single account premium plan. This is the first time it has raised prices since 2011 and it is also hiking other services as well. In the UK,…

FAST is Dead and technology companies killed it... TV was great as it was it just needed some efficiencies. FAST: The Future of Television or the End of Content Creation? FAST, which stands for Free Ad-Supported Television, is a streaming…

Comcast has officially launched and integrates 20 free ad-supported streaming TV (FAST) channels into the TV guide on it's cable operator’s X1 pay TV platform. While Comcast’s X1 platform already offers major FAST apps, such as Pluto TV, Tubi, Freevee and…

TCL taps Amagi - TV Manufacturer TCL has tapped cloud-based SaaS technology for broadcast and connected TV provider Amagi to support its new streaming options for TCL TV users in the US. Amagi will help TCL accelerate the addition of…

Hollywood Actors are going on strike after talks with major studios and streaming services fail. New YorkCNN —  A union representing about 160,000 Hollywood actors is going on strike after talks with major studios and streaming services have failed. It is…

Live Sports Streaming is the latest content genre to join the streaming ecosystem as a primary revenue stream. Live Sports Streaming TV for teams, leagues and federations will transition to streaming models over the coming months. Live Sports services have…

Fifa picks Sky Media - The world’s football governing body Fifa has appointed Sky Media as its exclusive sales house to sell ads on streaming platform service Fifa+ in the UK and Europe. Fifa, which launched Fifa+ last year, is…

Roku integrates Shopify into one-click shoppable ads. Therefore allowing users to purchase goods with the click of a remote through ads on its streaming TV platform, it announced on Tuesday. Shopify has been integrated into Roku’s “Action Ads” – a…

Tellyo and Atos - London, UK, 11th July 2023 -The 2023 European Games concluded last week, allowing the teams at Tellyo and Atos to finally catch their breath after successfully executing their largest joint project to date. This massive undertaking…

Big Streaming Wars in all of Hollywood's earth scorched streaming wars welcome one of the strangest battles. Tune into TNT or Discovery Channel and chances are you might come upon an ad for a new streaming selection on Peacock or Netflix.…

TikTok’s New Music Streaming Platform generated excitement yesterday in the music industry. TikTok officially announced the launch of its new streaming music service, TikTok Music. With access to millions of songs and unique features not available on competitors like Spotify…

Artificial Intelligence (AI) has become a major talking point in recent years, and many companies are investing heavily in developing AI solutions. The term was coined in 1956 by John McCarthy at Dartmouth College, and today, AI has moved from…

Cloud TV is a technology that enables the delivery of TV content and services over the Internet without the need for traditional set-top boxes or cable connections. It allows users to access various TV channels, programs, and applications on different…

Live video streaming connected TV is forecast to grow CAGR 29.30% in 2023 and reach $559B by 2032. The market for live video streaming is expected to grow due to an increase in demand for video-on-demand (VoD) services, as consumers…

Sports Streaming is a super shift in television. A jewel thief, the joke goes, once asked a New Yorker where he could locate New York's most precious diamond."It's the one in the Yankees Stadium," said the New Yorker. The joke may be apocryphal, but there's…

Sky Live is launched. More than a year later than expected, Sky has finally taken the wraps off its long-awaited Sky Live accessory for Sky Glass TVs. They showcased both the hardware and software elements of the Sky Live proposition…

ShowHeroes CTV Innovation are a global leader in digital video content, tech, and advertising solutions. ShowHeroes CTV Innovation continues the extension of its creative services with the launch of Custom Animations for CTV.  This innovative and highly customisable format is…

Tellyo Live Production SCTE, London, UK 28th June 2023. Tellyo, the leading cloud live event production platform, is proud to announce the launch of broadcast-grade ad-break SCTE-35 markers within our flagship Live Production solution. This latest Tellyo release introduces a…

LinkedIn to test video ads on streaming services, specifically targeting LinkedIn's 930 million subscribers. Microsoft Corp-owned (MSFT.O) LinkedIn said on Thursday it was working on a video advertising product that would allow marketers to target users of the professional networking site while…

 BBC on-demand button takes on Netflix after demanding for a new 'on-demand' button on all UK TV remotes. Manufacturers may soon be forced to add buttons for iPlayer, ITVX and Channel4 on TV controls as the broadcasting giant complained of 'fierce competition'. In…

Disney is trying to figure out its streaming ad choreography this summer. Connected TV ad targeting is a tricky dance for new AVOD services like Disney+ with ads, Max’s ad offering or the Netflix ad-supported tier. Move too fast, and…

Edgio collaborates with the Canadian Hockey League (CHL) to provide an integrated platform for the delivery of live and on-demand hockey games broadcasts across Canada. Edgio’s Uplynk solution for streaming video enables CHL to manage and organise live and on-demand…

Netflix -how do you like yours? Basic with ads please. We learn the pros and cons of their strategy to roll out an advertising based subscription model. As Netflix faces increased competition and revenue challenges, it has introduced a cheaper…

Elon Musk, owner of the social network believes video can provide a new revenue stream as it seeks profitability. Twitter owner Elon Musk confirms plans the company is working on a dedicated video application for connected TV platforms. Musk, who…

Comcast, The Chief Executive Brian Roberts, back in 2018 got a little bit of advice from a taxi driver – buy Sky. And so he did, eventually outbidding and seemingly overpaying for the U.K. pay television provider Sky Plc, valued…

The Washington Post has become one of a handful of newspaper brands to launch a FAST channel and is already benefitting from people “spending a lot of time with our journalism” as a result. FAST (free ad-supported streaming television) services have grown in…

Freewheel unit on Wednesday unveiled a new effort to turn up the TV ad viewing experience, announcing the launch of The Viewer Experience Lab in partnership with MediaScience. FreeWheel will utilize the new lab both to conduct research into how…

DIRECTV - This week AT&T’s CFO Pascal Desroches spoke at the Bank of America C-Suite Technology, Media, and Telecommunications Conference in London. During that talk, he opened up about how AT&T and how DIRECTV is doing. During the talk, when…

Magna ad spend on National TV will be down by 7.7%, local TV will drop by 22.4% and AVOD/CTV ad spend will increase by 7.2% in 2023 Magna has become the latest major media agency to reduce its 2023 ad…

Tellyo Live Video Production Mixing Studio and Live Video Clipping Tools get put to the test. Broadcast solutions provider Atos is partnering with Tellyo to help promote the games on digital and social media platforms Technology from Tellyo will be…

AI Scheduling is a new way forward in making Connected TV and CTV more curated with little effort.

View TV Connect delivers amazing monetization for Broadcasters. It is a fantastic product to dynamically link video content owners, linear channel broadcasters and advertisers together addressably. By using the View TV Cloud to maximise revenues for content owners and broadcasters to…